Keep content moving
Refresh and migrate pages progressively.
Case study / StemWave
A phased website rebuild. Search and demo tracking built in.
We helped StemWave evolve its website through a phased redesign and migration, with technical SEO, demo tracking and ongoing reporting alongside the build.
Project at a glance
- Industry
- Healthcare technology
- Location
- United States
- Year
- 2026 - ongoing
- Services
- Web design · Web development · Website migration · SEO · Analytics
From the client
“We had a great experience working with Taras on our website project. He was professional, responsive, and delivered high-quality work that met our expectations.”
Read full testimonial
We had a great experience working with Taras on our website project. He was professional, responsive, and delivered high-quality work that met our expectations. Communication was clear throughout the project, and he was proactive in addressing questions and implementing revisions quickly. He demonstrated strong technical expertise, attention to detail, and a genuine commitment to ensuring everything functioned properly before completion. The project was delivered on time, and the final result was exactly what we were looking for. We would not hesitate to hire him again and highly recommend him for website development, updates, ongoing maintenance, and technical support. A reliable and skilled professional who is easy to work with and takes pride in his work.
Improve the website while keeping the business moving.
The engagement began with website support and grew into a broader redesign and migration for the healthcare technology company.
StemWave needed an updated experience without treating the entire website as one large cutover. Content continuity, search structure and demo enquiries all mattered.
What needed to change
Repair search foundations
Address redirects, duplicate URLs and internal linking.
Measure demo activity
Connect website improvements to the actions visitors take.
Redesign, search and measurement together
Roll out the redesign in phases
We refreshed and migrated pages progressively, making content continuity part of the delivery process.
Resolve technical SEO issues
The work covered redirect and URL fixes, duplicate pages, page structure and internal links.
Build a measurement workflow
Custom demo conversion tracking, homepage experiments and monthly reports gave the team a way to review visitor journeys and inform subsequent changes.
Before and after
BeforeAfter
BeforeA website needing a broader refresh
AfterA phased redesign and migration
BeforeRedirect, URL and internal-link issues
AfterTechnical fixes and a clearer search structure
BeforeTraffic totals alone could not explain demo activity
AfterCustom demo tracking alongside monthly reporting
BeforeWebsite changes without a repeatable review cycle
AfterHomepage testing and an ongoing improvement workflow
A website that can keep improving after launch.
The work brought redesign, technical SEO and measurement into the same ongoing workflow.
StemWave could continue publishing content and reviewing demo activity while further website improvements were delivered.
